Minor in Marketing Design
The most successful products and services are designed with the end user, the customer, in mind. The Marketing Design minor explores the customer-product interface, and the effect of design on marketing. Whether an app, a physical product, software, physical space, or service, the offering must make sense to the customer. The Marketing Design Minor is a collaboration between the Department of Marketing and Strategy (MSLE) in the Huntsman School of Business and the Department of Instructional Technology and Learning Sciences (ITLS) in the Emma Eccles Jones College of Education.
Students will learn the fundamentals of marketing and customer behavior and have options of taking courses in instructional design, video game design, product design, or multimedia design. Students earning this minor are qualified for careers in User Experience and User Interface Design, Project and Product Management, Web Development, Learning Design, Game Design, Data Analysis, and Technical Writing.
Minor Requirements (13 Credits)
Starting Fall 2020 an overall GPA of 2.0 is required for enrollment in this business minor. A student from outside the Huntsman School who desires to pursue any business minor must recognize that there may be prerequisites to required minor courses and that a GPA of 2.5 must be obtained in minor courses in order for the minor to be awarded at graduation.
| Course # | Course Name | Credits | |
|---|---|---|---|
| MSLE 2650 | Adobe Creative Cloud | 2 | |
| MSLE 3500 | The Fundamentals of Marketing | 3 | |
| MSLE 4532 | Data Driven Decision Making | 2 | |
| ITLS 3110 | Design Perspectives and Processes I | 3 | |
| Choose 1 elective from the following: | |||
| ITLS 4215 | Video and Audio Design and Production I | 3 | |
| ITLS 4230 | Graphic Production I | 3 | |
| ITLS 3130 | Information Design for People - How People Learn | 3 | |
| ITLS 3120 | Design Perspectives and Processes II | 3 | |
| ITLS 4265 | Internet Design and Development | 3 | |
| ITLS 4270 | Digital Making and Learning | 3 | |
Academic Advising
Statewide Campus Advising
Students pursuing a distance education major must contact the advisors at their specific location.
Available Locations
- Logan Main Campus
- Statewide Campuses: See Campus Availability at statewide.usu.edu